Your clients get their shortlist from AI tools like ChatGPT and Gemini.
We help make sure your firm is on that shortlist.
The Juice PR
HI THERE. WE’RE THE JUICE PR.
We combine clever technology with expert SEO & PR human smarts, to get your firm in front of clients.
The result?
More visibility → more calls → more clients.
What is Digital PR?
Digital PR in 2025
Digital PR today isn’t about splashy news stories - it’s about showing up where AI tools and search engines look for answers.
Our focus is simple: we place your firm’s expertise in the online sources that ChatGPT, Gemini, and Google rely on.
Those placements help AI tools recognize your firm, mention your name, and put you on your ideal client’s shortlist.
Where do links come in?
This is where PR and SEO meet.
The online placements we secure are chosen because they help AI tools and Google understand who your firm is, what you do, and why you should be recommended.
We focus on earning high-quality links and brand mentions from sites that matter - places that are relevant to your practice areas, trusted by search engines, and used by AI tools to shape their answers.
By working with a specialist digital PR team, your firm gains experts who know how to earn the signals that get you onto a client’s AI-generated shortlist.
How is it different to traditional PR?
Traditional PR spans many channels - print, TV, events, and broad publicity.
It’s still valuable for building brand awareness and reputation.
Digital PR is different.
It focuses solely on the online sources that influence what AI tools and Google show to potential clients.
By placing your expertise where these systems look, you build the authority they use to recommend your firm.
That authority leads to stronger Google rankings and more visibility inside AI tools like ChatGPT and Gemini.
WE BUILD BRANDS
